Eine sch??ne Liste von Barry Hurd zu Social Media-Monitoring Tools:As part of my on-going work developing social media for business units, I???m often asked about what types of tools I used for tracking all that ???social media stuff.???Let me talk about how I go about creating a social media dashboardThe basic answer is that I don???t have one tool (I have dozens, if not hundreds.)The real answer is that I am not tracking social media.I am tracking key performance indicators (KPI)I don???t care if it is a shipping problem or a viral YouTube video.I simply want to know how I can track it, manage it, and maximize results.With that said: when I think about creating a social media dashboard or using a platform to track results??? I am looking at several unique business identifiers that define what tool I need for the job at hand.